Tuesday, October 19, 2010

Using A Free Blogging Web Site

When you're new to blogging, a free blogging web site is a good way to get started. Popular blogging web sites like Blogger and Eponym allow users to set up and host a blog for no cost at all. The fact that one of these sites can provide you with all of the tools that you need to get your blog up and running for free, encourages people to start a blog. As it's free, you don't have anything to lose. Many people that have never had any other kind of web presence before find themselves drawn to blogging, partly because it is so easy to find a way to blog for free.

Compared to starting your own blog from scratch, signing up with a free blogging web site will get you listed in search engines much easier. For example, Google, that runs the free blog hosting site Blogspot, crawls its pages very often to look for updates. As a result, if you have a Blogspot blog, you are almost guaranteed to be listed on Google's blog search engine. This way you can spend less time on promoting your blog, and you can gain a following with a minimum of marketing effort.

If your blog attracts many readers, you may want to think about moving your site. Many people think that a blog that is hosted by a free blogging web site has a kind of amateur flavor, not appropriate for a high-profile blog. Your own domain name can help you make your blog feel professional, and finding a webhost is not difficult or expensive. Once your blog starts to attract a large readership, you will probably be able to sell enough advertising space to be able to afford to buy your own domain and pay for a hosting package, and still have money left over. However, until you have a sizeable readership, there's really no need to invest in these luxuries.

When you want to build a following before you spend any money on your blog, using a free blogging website is a good idea. Later, when you feel ready to take the next step and pay for your own domain, your readers will follow you to your new home.


Sunday, October 3, 2010

8 steps to higher search engine rankings

Interested in getting your website in the top 10? You are not alone!

The world wide web is a great way to gain exposure in whatever you do. Having a website gives you the ability to have publicity and to be seen by people from all over the world.

Just having a website does not get you instant recognition. It is earned by strategically marketing your business and website. Remember, by putting up a website you are immediately entering yourself into a competition. The World Wide Web has become so saturated with websites, it's nearly impossible to be noticed… unless you have a plan.

The easiest way to be found on the web is to be listed in the search engines, such as Google or Yahoo. You can easily do this by paying to be seen by using Google Adwords or Yahoo Marketing. This can be effective, but expensive.

Ultimately, you want to have your website to show up naturally on the front page of the search engines. Follow these 8 simple steps towards optimizing your website and you will see a positive difference in your website ranking.

1. Comprise a list of search terms you want people to find your site with. For starters, this should be 3-5 word search strings. i.e. McDowell Mountain Ranch Real Estate or Toledo Organic Dry Cleaners. Something that is specific to your business or hobby.

2. Load your website with original content. Take the time to write the information in your own words. Search engines will not give you credit for someone else's work.

3. Add the key words from item 1 to your content on several different pages of your website. For example, it is better to have 500 pages with your key words listed once than to have 1 page with your keywords 500 times.

4. Know your target market. Write content that will interest them and bring them back for more.

5. Add fresh content daily or as often as possible. Ideas to keep your site fresh include blogging, writing articles, interviewing people, and adding polls or RSS feeds.

6. Keep your site for an extended period of time. There are many sites that come and go on the world wide web. The longer your site is around, the higher thesearch engines will rank you.

7. Drive people to your website by sending out flyers, sending out mailers, emails, writing articles, blogging, linking to other sites and gaining as much exposure as possible.

8. Submit your site to the search engines on a monthly basis. There are many search engine submission websites. Some are free and others charge a fee. Google "search engine submissions" to find one you like. Either way, you must submit to the search engines or your site will not be seen.

As your site ages and gets more information, you will see a higher ranking for your website. This does not happen overnight, but by consistently adding information, you will create a website that provides value to the end user. And ultimately, that is what the search engines are looking for… Providing good information that the end user wants.

To see an example of a relatively young site, 9 months old, that is getting great recognition - visit www.MMRTrailTalk.com. It is loaded with information that the end users love. The owner has added information on a regular basis and before long, it was loaded with useful information that the consumer loves.

Website are fun to own, work on and benefit from. However, they can take a substantial amount of time. Have a strategy and work your strategy. You will see the best results and have the most satisfaction with your website. Enjoy!

Monday, September 6, 2010

Six Basic Tips For Google Adsense

Google Adsense is a quick way to earn some money, but learning the Google Adsense secret can mean earning even more. Google Adsense is an advertising program that pays you to display ads on your site, using a pay-per-click program. The host site can actually choose between text or image ads. Google will send a check when your account reaches $100, but be aware that this can take some time if you're just starting out. You may, however, be paid more quickly than you thought, depending on how well you use theprogram.

If you aren't already using Google Adsense, you should start; it's an opportunity you don't want to miss. Signing up isn't hard; you simply fill out the information and click on "send". After Google receives your information, they send a confirmation email, to which you must reply before getting started.

Here are a few Google Adsense Tip ideas that can help you.

- Start a blog about something specific, instead of just making random entries. For instance, if you wanted to sell chocolates, you would write all about chocolates. You wouldn't stray over to politics or horses, unless they had a connection. This can also help you to keep your traffic.

- Optimize the words you use. I learned that if you bold certain keywords, the Google ads that relate to them will pop up. This can help you with your click-through rate.

- Make sure your site can be easily navigated. If a clicker can't find his or her way through your site, they probably won't be coming back.

- Learn where you should place your ads for more optimal click-through exposure.

- Always keep your site current; this helps in keeping your customers coming back to see what is new, and this in turn helps your click-through rate.

- Use the most popular keywords. Advertisers pay more to put their ads on sites that contain popular keywords, as these sites will be visited most often. This will bring in more traffic to your site, resulting in higher click pay rates. There are software programs that you can use to find the most currently popularkeywords.

Google actually has a blog that tells about their Google Adsense Tip for the day and any Google news. There are also forums by Google and their affiliates where others will help you to uncover the Google Adsense secret to success. Whether you want to make $5 a week, or $500, Google can be the way to go. Learn the Google Adsense secret and start earning hundreds of dollars a week instead of just a few pennies.

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